Designs on Nature

Earlier this year a good friend of mine was looking for an identity for her new business that centered around environmental care and protection of an area of land under Maori guardianship. The name was Ongarahu Environment Care,which was the inspiration for the customised logotype that was the final solution. The name – Onga (meaning many) and rahu (meaning ferns) resulted in a typeface comprised of many unfurling punga fronds or koru. Below is the final logo plus letterhead and business card along with an ad concept.

The final logotype in black and two colour options.

The final logotype in black and two colour options.

Stationery and business card.

Stationery and business card.

Advertising concept.

Advertising concept.

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